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Extending the Customer Experience View more presentations from Brian Kalma.

YouTube Dominates Embedded Videos With 82% Global Share .. http://newteevee.com/2009/11/05/youtube-dominates-embedded-videos-with-82-global-share/ .. While YouTube’s U.S. market share of online video views is 60 percent, according to Nielsen .. http://newteevee.com/2009/10/13/nielsen-vids-slip-in-sept-facebook-in-the-top-10/ .. , the site is even more dominant when it comes to video embedding. Internationally, YouTube accounts for 81.9 percent of videos mentioned in blog posts using a link or an embed code (keep in mind that’s the number of videos, not the number of views), according to new research from Sysomos .. http://sysomos.com/reports/video/ .., a social media analytics firm (report found via ReadWriteWeb .. http://www.readwriteweb.com/archives/online_video_embeds_sysomos_july_september.php .. ). .. After YouTube, Vimeo accounts for 8.8 percent of embeds, Dailymotion for 4 percent, and MySpace for 1 percent. While the Sysomos study made an admirable attempt to be global, measuring more than 100 million blog posts from around the world, it only includes the major U.S. video streaming brands: YouTube, Blip.tv, Dailymotion, Metacafe, MTV, Vimeo, Hulu, Yahoo Video, Google Video, Break.com, MySpace and MSN Video. To be fair, those sites are popular internationally (and Dailymotion is from France), but that leaves out many countries’ popular local sites, and it also includes destinations like Hulu that geo-block their content so it’s not watchable internationally. It’s impressive to see Vimeo so high up on the list, especially in the U.S., where it accounts for 10.6 percent of blogger embeds. Sysomos found that the most popular embedded video of the summer was the JK Wedding Dance .. http://www.youtube.com/watch?v=4-94JhLEiN0 .. , followed by the Evian Roller Babies commercial .. http://www.youtube.com/watch?v=XQcVllWpwGs .. and a crowd-sourced music video .. http://www.youtube.com/watch?v=WfBlUQguvyw .. by Japanese band Sour. .. Visto en un mail de manuel cristobal ..

.. Via mail de Manuel Cristobal .. Next 3D frontier: Bigscreen ads Territories lining up spots for ‘Avatar’ By IAN MUNDELL BRUSSELS — After a tentative start, Europe is embracing 3D in-theater advertising. Most territories are lining up 3D spots to catch the “Avatar” wave in December, with expectations of growth in 2010. Some territories have embraced the potential of having cinema advertising match the films screening, while others have reservations. In the Netherlands, advertisers are unwilling to invest in the more costly format. And in Italy, ads are shown on different projectors from the main feature, and these are not 3D-ready. Price is commonly mentioned as a barrier, with advertisers worried that 3D spots are expensive to produce, yet only play with a few films on a small proportion of screens. “Our greatest challenge is to get advertisers (and media agencies) to understand that 3D productions are affordable,” says Espen Strand Henriksen, marketing manager with Norway movie ad distribution company CAPA Kinoreklame. The country’s first 3D campaign, for Hennig Olsen ice cream, ran over the summer. France also kicked off a 3D spot from candy company Haribo. In the U.K., cinema ad company Pearl & Dean found the range of 3D options, and therefore costs, too broad for advertisers. Over the past year it has worked with production houses to produce a more structured offer. “That has given advertisers a bit more confidence, and with the number of screens increasing quite dramatically they are able to get a better return on their 3D commercials than a year ago,” says Mike Hope-Milne, enterprise director. Pearl & Dean also ran its first campaigns during the summer, a promo for Nickelodeon and an ambitious interactive 3D game for telecom company O2. In Portugal, there’s concern that family films, which rep the largest number of 3D releases, aren’t the best vehicles for splashy screen ads. “Most 3D releases, at least in 2009, are family and animation movies, which exclude some important brands and segments. For example alcoholic drinks, which represent a huge percentage of cinema advertising,” says Mafalda Malafaya of Screenvision in Lisbon. In Belgium, Screenvision began wooing advertisers for “Avatar” in October. Aware that time is short to produce 3D spots, it is suggesting simpler options such as pulling 3D scenes out of 2D spots or adding a 3D logo, with ad costs starting around e10,000 ($15,000).>

.. visto aquí .. vía un tuit de @manuelvl ..

Cinco herramientas útiles para Flickr http://bit.ly/uoGhS Via @javigo Enviado desde mi iPhone

.. visto en un tuit de @martincars .. I now get 8 times more RT and replies on Twitter than at my blog and 11 times more comments on FB than on my blog .. Enviado desde mi iPhone

YouTube serves up 1 billion streams a day! http://bit.ly/zxoDr Enviado desde mi iPhone

visto en un tuit de @juanluispolo .. ¿problemas para compartir ficheros? echadle un vistazo a esto @Dropbox http://bit.ly/11ePkV 2GB gratis de partida ;)

Via un tuit de @Javigo .. Recent Facebook Demographics (via @ScottMonty) http://ff.im/-97ArB Enviado desde mi iPhone

Visto via tuit de tim o reilly .. Nice Alley Insider graph about what Apple’s iPhone market share would be without carrier exclusivity .. http://bit.ly/4134tG Enviado desde mi iPhone